Personally I hated that video, the production line video would make a better tv ad for me, but that just goes to show that they need a variety to reach different people.
I'm not surprised there are lots of former Evoque owners here, I'm one of them too. Both vehicles are similarly priced and have impressive capabilities, with unique and near universally appreciated style. I still think nearly 6 years into the design that the Evoque is one of the best looking vehicles on the road, and the Stelvio is right up there with it.
What does more than just surprise, but absolutely shocks me, is that none of the sales staff any either of the dealers I visited when shopping were even a little familiar with the Evoque or any specs about it. The Larchmont NY dealer had a comparison sheet they gave me discussing various different models from other brands and how the Stelvio compared, not only did it not list the Evoque, it didn't list a single Land Rover / Range Rover badged vehicle, when he asked what I drove he wasn't even aware that they two are priced and optioned similarly. The dealer I bought from even had an Evoque on the lot they had taken in for trade, none of the staff knew the first thing about it. I think Alfa is missing a large demographic of potential customers, they are marketing the Stelvio as a competitor to the F Pace, when they have a trove of Range Rover Evoque owners & buyers that would eagerly buy one. It's as if someone concluded that there is no market crossover between Land Rover or Range Rover buyers and potential Alfa buyers, despite the fact they believe every F Pace buyer is a potential Alfa buyer...
